Inside the DemandScience by Pure Incubation Data Breach.

Nowadays, the most fascinating resource in the world, especially for the big tech companies that command the online landscape, is the invaluable data of every single user in the vast world of the Internet. Possessing the information needed to understand the habits, preferences and contacts of potential future customers is worth more than any marketing or research strategy.

Considering the countless breaches that have taken place in recent years, and still take place every month, the personal data of those who use the Internet in their daily lives cannot possibly still be private and safe. What can be done in such cases?

There are several options, usually the site ‘HaveIBeenPawned’ is used - it allows the user to find out whether their e-mail addresses have, by chance, appeared in breaches that have occurred in recent years. In addition, people can always turn to those who investigate this kind of situation, such as the author of today's reference article.