Generative AI: Unlocking the future of fashion

  • 2023-10-11 08:00:00
  • MkKinsey

As has already been mentioned, analyzed, and proposed in previous articles, the use of Artificial Intelligence is not limited to the technological, industrial, or mechanical settings; rather, this technology plays pivotal roles within countless creative industries.

As a result of the enormous development of Artificial Intelligence during 2023, more and more businesses have realized that it is time to understand how to implement it to boost their productivity and, consequently, their sales and customer relationships.

Today's article deals with presenting and explaining the possible uses of AI within the fashion industry, starting from the actual creation of clothing items to the possibility of facilitating communication between seller and supplier - not to mention the marketing aspect, e-commerce management, and the enormous innovation it would bring within the field.